NEWS + VIEWS
Posts:Client Experience
Our Cannes Lions Nominees
by Ketchum| June 15, 2023
We’re thrilled to have these campaigns nominated at the 2023 Cannes Lions International Festival of Creativity. Have a look for yourself at each! The LEGO Foundation: The Most Boring Room Ever See how Ketchum and the LEGO Foundation teamed up to produce a funny, understated short film that encouraged parents worldwide to make […]
Show Up. Stand Up. Why Values-Based Leadership is the New Normal
by Mike Doyle| November 9, 2021
Looking at the year ahead and the powerful mix of opportunities and obstacles, the real new normal is that there isn’t one. How we as marketers and communications professionals tell our brand stories and showcase values-based leadership is more important than ever. During AMA’s Coffee Break series, two leaders at Ketchum and I took time […]
Remembering 9/11
by Michael O'Brien| September 10, 2021
If you’re old enough to have experienced, directly or indirectly, the terrorist attacks of September 11th, 2001, you may have been asked over the years “Where were you on 9/11?” For people in New York, Washington D.C. or rural Pennsylvania, that question has a singular resonance. In my case, the answer is simple: “At Ketchum.” Where else would […]
Sports Marketing Lessons from the 2020 Tokyo Olympic Games
by Elisabeth McClure| August 17, 2021
Despite public concerns and skepticism in the lead up to Tokyo 2020 amid the coronavirus pandemic, the Olympic Games successfully concluded earlier this week in front of a nearly empty stadium. Typically a celebration of sport and culture attracting millions of fans from around the world, this year’s Games were postponed by a year, held […]
Ketchum’s Secret Superpower: Empathy
by Michael O'Brien| July 19, 2021
I have always taken great pride in being a part of the Ketchum family, but never more than the last year. As an agency, we have truly lived our purpose, showing up for each other and our clients to do work that truly matters. The effort, resilience and care Ketchum people displayed daily was inspiring, […]
A Few Final Pearls for Life and Career
by Rob Flaherty| June 15, 2021
Over the course of my life and career, I’ve gathered many pearls of wisdom from the brilliant colleagues, clients and thought leaders I’ve had the pleasure of knowing and learning from. On my last official day of work before retirement, I’d like to share a few in the hopes that they help guide new and […]